Serifs are semi-structural details on the ends of some of the strokes that make up letters and symbols. Serif fonts are widely used in traditional printed material such as books and newspapers. The conventional wisdom holds that serifs help guide the eye along the lines in large blocks of text. Due to the basic constraint of screen resolution – typically 100 pixels per inch or less, the serifs in some fonts can be difficult to discern on screen.
Georgia is designed for clarity on a computer monitor even at small sizes, partially effective due to a large x-height. The typeface is named after a tabloid headline titled "Alien heads found in Georgia."
Palatino Linotype, Book Antiqua, Palatino
Palatino Linotype is a version of the Palatino family that incorporates extended Latin, Greek, Cyrillic characters, as well as currency signs, subscripts and superscripts, and fractions. The family includes roman and italic in text and bold weights. It is one of the few fonts to incorporate an interrobang.
Times New Roman, Times
Times New Roman is a typeface commissioned by the British newspaper The Times in 1931, created by Victor Lardent at the English branch of Monotype. Although no longer used by The Times, Times New Roman is still frequent in book typography, particularly in mass-market paperbacks in the United States.
Traditionally sans-serif fonts are used for headlines rather than for body text. However, it has become the de facto standard for body text on-screen. Before the term "sans-serif" became standard in English typography, a number of other terms had been used. One of these outmoded terms for sans-serif was gothic, which is still used in East Asian typography and sometimes seen in font names like Century Gothic or Trade Gothic.
Arial is an extremely versatile family of typefaces which can be used with equal success for text setting in reports, presentations, magazines etc, and for display use in newspapers, advertising and promotions.
Arial Black, Gadget
This weight is known for being particularly heavy. This is because the typeface was originally drawn as a bitmap, and to increase the weight, stroke widths for bold went from a single pixel width to two pixels in width.
Impact is a realist typeface designed by Geoffrey Lee in 1965 and released by the Stephenson Blake foundry. Its ultra-thick strokes, compressed letterspacing, and minimal interior counterform are specifically aimed, as its name suggests, to "impact".
Lucida Sans Unicode, Lucida Grande
The font comes pre-installed with all Microsoft Windows versions since Windows 98. A nearly identical font, called Lucida Grande, ships as the default system font with Apple's Mac OS X operating system, and in addition to the above, also supports Arabic and Thai scripts.
Similar to Verdana, Tahoma has a narrower body, less generous counters, much tighter letter spacing, and a more complete Unicode character set. Tahoma was first designed as a bitmap font, and TrueType outlines were "carefully wrapped" around those bitmaps.
Designed by Vincent Connare for the Microsoft Corporation in 1996. It is named after the trebuchet, a medieval catapult. The name was inspired by a puzzle question that Connare heard at Microsoft headquarters: "Can you make a trebuchet that could launch a person from main campus to the new consumer campus about a mile away? Mathematically, is it possible and how?" Connare "thought that would be a great name for a font that launches words across the Internet"
Verdana was designed to be readable at small sizes on a computer screen. The lack of serifs, large x-height, wide proportions, loose letter-spacing, large counters, and emphasized distinctions between similarly-shaped characters are chosen to increase legibility.